Beat Out Your Competitors Nationally with National Search Engine Optimization!
If you are the owner of a company with multiple locations across the country, it is even more challenging to make your business stand out. This is mainly due to the fact that you are competing with thousands of other companies across the country. So, how do you set your company apart from others? One of the most effective ways is to utilize national search engine optimization.
What is National SEO And What Does It Do?
If you are browsing a search engine, like Google, the results that materialize are sorted by their relevance to the words typed into the search bar. Results deemed to be the most related to the search are shown towards the very top of the first page of search results. So, if thousands of companies are relevant to the keywords searched in some shape or form, how does the search engine filter out which ones are revealed across the top? The answer is national search engine optimization.
Search engine optimization or SEO is a type of marketing approach that helps move your business’s website towards the beginning of the organic results. “Organic” means you do not have to bid on keywords to get it there like you would for Google Ads. Most people searching online are not going to spend their valuable time scrolling through each individual page of results. This is because the further along they go through the results, the less relevant the results become. Instead, they are going to typically choose one of the very first sites featured on the first page. So, if your company can get to the top on Google, there is a much higher percentage that you will get contacted over someone else.
National SEO is very similar to local SEO, but there are some differences. Local SEO is more appropriate for business owners who are looking to dominate the industry in a specific geographic location. National SEO is a more suitable option for company owners that need to target a broad audience. National SEO helps your business compete with other national companies so that it ranks on a larger scale, giving your company a competitive edge.
So, What Exactly Does Ehlen Analytics’ SEO Service Consist of, And How Will It Help Me?
At Ehlen Analytics, we have several years of experience implementing national SEO. We understand that national SEO requires a different approach than local SEO, which will help your business successfully rank on a broader spectrum. When we begin working on national SEO for your company, we carry out extensive analysis to figure out your business’s most appropriate target audience and keywords to help you move up in the national rankings.
Once we have done that, we make content, especially blogs, that include these keywords so that search engines can recognize when customers are looking for your type of services. We even create a custom, meta description that gives an overview of your business and perform link-building to make your site that much easier to find on the web.
With our years of experience and proven national SEO process, you cannot go wrong with Ehlen Analytics’ national SEO service!